Our team
OUR TEAM
Our team have a wealth of experience as senior managers at the UK's leading attractions and as consultants. For each project, we will bring together the best team to advise you in order that you can benefit from our breadth of specialist skills in different aspects of income generation. We understand the complexities of implementing proposals and can support you every step of the way from idea to launch.
ELEANOR HARRIS, MANAGING DIRECTOR
Bio: Eleanor has over 20 years’ experience in the attractions industry and has held director / board level positions at Royal Museums Greenwich, Brighton i360, the London Eye, British Airways and Visit Greenwich. As a consultant, she has advised a wide range of museums, heritage and leisure attractions. Eleanor's career started in marketing and customer service management at British Airways. She is a Fellow of the Tourism Society.
Key skills:
· Developing income opportunities, business planning & analysis
· Marketing strategy and audience development plans
· Visitor experience & ticketing
· Leading new attraction openings
LISA HATSWELL, EVENTS CONSULTANT
Bio: Lisa has over 25 years’ experience in the conference and events industry, and has held senior level positions at Unique Venues of London, the London Eye and Madame Tussaud’s.
Key skills:
· Event sales and marketing
· Event income generation strategies
· Event income forecasting and pricing
· Set up of new event operations
SELINA FELLOWS, RETAIL CONSULTANT
Bio: Selina has 25 years’ experience in all aspects of cultural attraction retail and has held senior level commercial roles at English Heritage, the Royal Academy and design company, Sebastian Conran Associates.
Key skills:
· Retail strategy & feasibility
· Range planning & product development
· Supply chain and operations
· Store layout, merchandising and design planning
· E-commerce
JANE DEAN, CATERING CONSULTANT
Bio: Jane has over 30 years’ experience as a catering operator, catering consultant, trustee and trading board member, gained at the National Trust, National Museum for The Royal Navy and the the Wetlands and Wildfowl Trust, Compass and Sodexo.
Key skills:
· Bringing catering operations in-house or tendering catering contracts
· All aspects of catering operations (menus, staffing, visitor flow etc)
· Catering commercial, financial strategies and revenue generation
· Catering contracts and legal frameworks
NICK BOOKER, TOURISM CONSULTANT
Bio: Nick has over 30 years’ experience as a tourism and marketing consultant. He was a trustee of the Postal Museum (2007-2016), a member of the Coventry Cathedral project board for a £3.5m extension for City of Culture 2021 and is a guest lecturer for the University of Wolverhampton.
Key skills:
· Feasibility studies and market assessments
· Tourism development and marketing
· Tourism / leisure development planning applications
LUCY BEEVOR, FUNDRAISING CONSULTANT
Bio: Lucy has over 20 years’ experience in the arts and education sectors in the UK and Ireland, working for Shakespeare’s Globe, the Roundhouse, Turner Contemporary and University College Dublin.
Key skills:
· Devising and implementing major fundraising campaigns
· Coaching/ mentoring of fundraisers
· Evaluation of an organisation's fundraising capability
· Grant / bid writing
JO COOMBER, MARKETING CONSULTANT
Bio: Jo has over 20 years’ experience in marketing and commercial roles - both within the attractions sector and retail/ tech sectors. She has worked for over 10 years at Board level including roles at National Galleries of Scotland (NGS) and Dynamic Earth science centre. She is also a Fellow of the Marketing Society, winner of the Marketing Society Scotland’s “Marketer of the Year” 2011 and is an attractions mystery visitor for BDRC.
Key skills:
· Insight & audience development
· Marketing & Communications
· Brand development
· Stakeholder management
CARLY STRAUGHAN, TICKETING CONSULTANT
Bio: Carly has 14 years’ experience in the attractions industry as an operator at Merlin Entertainments, as a ticketing system engineer at Gateway Ticketing and as a consultant.
Key skills:
· Admissions journey transformation
· Ticketing, CRM and admissions software implementation
· Customer experience development
· Membership schemes and friends’ programmes
MARK HOBBS, CATERING CONSULTANT
Bio: Mark has 20 years’ experience as a catering consultant advising clients across the visitor attraction sector.
Key skills:
· Reviewing existing catering operations, menus and visitor flows
· Design & development of new catering openings
· Catering tenders/ procurement
· Catering strategies and market analysis
CLAIRE ZAMMIT, VISITOR EXPERIENCE CONSULTANT
Bio: Claire has over 25 years’ experience in the visitor experience leadership in the attractions sector and has held senior level position at Royal Collections, the Southbank Centre, London Eye and National Portrait Gallery.
Key skills:
· Leading cultural change and staff engagement
· Visitor experience strategies
· HR recruitment for attraction leadership roles
· Ticketing, CRM and admissions software implementation